Multiplex Knowledge Transfer
The tech solution for productized consulting as a service.
Developed for Consultants and Clients
Select to discover major benefits of the MKT-Platform!
Interdisciplinary
Combining highly-complex knowledge and specialist expertise from different disciplines.
Results Repository
Traceable archives and searchable documentation of consulting results linked according to relevance.
Communication
Innovative knowledge-transfer solution for reducing redundancy through seamless communication.
Knowledge Sharing
Interactive communication solution for pooling and sharing expertise online to increase performance.
Expertise as a Service
Fusion of consultant networks and virtual teams of experts for knowledge-intensive consulting projects which result in better team composition.
Virtual Consulting
Creating pools of knowledge in collaboration with specialist departments and bring virtual consultancies to fruition together with the client.
Interactive Media
Easily creating interactive media online with just a few clicks and effectively tap the full potential for optimizing communication in consulting projects.
Fulfillment Proof
Needs-based assessment of the promised consulting service through testing and verification mechanisms for the benefit of the client.
Productized Service
Monetizing both internal and external networks of knowledge as consulting products in the knowledge economy.
Institutional Memory
Interactive documentation of consulting projects as individualized modules arranged in pools of knowledge.
Self-Implementation
Enabling departments to successfully implement the consulting results through the transfer of expertise.
Disruptive Innovation
Creating value by bringing disruptive consulting business models into action in times of digital revolution.
ARTIFICIAL INTELLIGENCE
AI modules enable automated responses to individual queries 24/7.
The AI module learns from conversations between consultants and clients and generates a fully automated knowledge base, on the basis of which FAQ’s can be automatically answered on an individual basis using a natural language processing engine.
If it is not possible to answer on the basis of the generated database, the consultant will receive a notification to answer the question and the client will be informed that the consultant will be handling the inquiry personally.
Value Proposition for Consultants
Interactive communications media
Knowledge from consulting projects can be used on a modular basis for individual development. Aided by interactive media formats, the dialogue allows client requirements to be specifically identified.
Scalability through productizing
By understanding knowledge as a commodity, consulting products become assets in times of disruptive business models. The scalability allows sustainable revenues to be generated despite increasing applications for each project.
Development of an online client base
Special expertise is available for a variety of clients and facilitates the development of an online client base, which are willing to pay to subscribe to consulting products consisting of a basic framework and individual on-demand services. Online Service Shops automate sales and generate higher revenues.
Value Proposition for Clients
Validated pool of knowledge
Results of consulting projects are no longer lost but remain available and validated in a pool of knowledge as digital consulting documentation in the form of interactive e-learning modules.
Cost reduction by focusing implementation
Measurable consulting successes in predictable timescales allow internal departments to implement cost-efficient solutions significantly better by improving the standard of knowledge.
Self-service on-demand
Transfer of expertise allows internal departments and divisions to implement special solutions independently and this allows higher flexibility through on-demand services when the team of experts has been better compiled. Consulting Service Shops allow purchasing and fulfillment tracking online.
Consultant Benefits
Effective growth in the Knowledge Sharing Economy secures consultants the profits of the future.
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Location Independence
No more travel time, just great availability. MKT-platform generates sustainable automated revenues for consultants – 24/7.
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Small Units
Modularization of consulting units enables variations to be created for individual purposes so even small markets can be served profitably.
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Availability
Digital consulting services via omnichannel use all channels to make consultant-expertise constantly available as a product.
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Analysability
Analysability allows the impact of consulting services to be consistently assessed and ensures quality when serving clients.
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Scalability
At the same time, a great number of clients benefit from scaling the impact of their consulting service, enabling individual consulting on-demand.
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Reusability
Hybrid forms of digitally-supported consulting avoid redundancies and enable multiple use alongside the acquisition and exchange of knowledge within a knowledge management system.
Consultants can act as knowledge providers, offering their expertise and specialist services to various relevant clients on demand and developing monetized client networks to meet the needs of clients by means of direct online interaction. Consulting companies are curators of experts, which can develop this client network in a targeted manner. The disruptive innovation that is the MKT-Platform creates new ways of monetizing expertise without having to compete with the noise of social networks.
Client Benefits
Clients benefit from self-service on-demand and only pay for consulting that have a measurable impact.
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Standardized
Standardized consulting services using interactive media formats allow for an effective improvement in efficiency.
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Modularized
Splitting complex projects into smaller units significantly reduces their complexity and ensures measurable success within an adequate timeframe.
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Customizable
The possibility of adapting standardized units allows custom-tailored client solutions with lean resources.
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Integrated
Integrated support throughout the consulting process makes the consulting insights available in real-time.
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Customer-Serviced
Consultants empower clients by transferring expertise and making them a part of the collaborative problem-solving and solution-finding process.
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Social Sharing
Social Sharing functions and micro-modules enable interdisciplinary, interactive collaboration between experts and specialists of different company divisions which generates institutional knowledge.
Clients can start off with a productized consulting module in order to call on expert knowledge for their problem at their point of need. Individual problem-solving can be covered virtually through global access to senior expertise at a low cost. As soon as a specific problem requires consulting services that cannot be provided virtually, the consulting team will make an on-site visit. After the problem is resolved, the experts will be available again via the MKT-Platform. This is solution-oriented Consulting 4.0!
Promise of Effect
Growth for consultants and clients in a competitive market.
Expertise
Quality
The digitization of consultants’ expertise to form modular basic frameworks as consulting products ensures consistently high quality consulting services for all clients.
Passion
Performance
Virtual consulting using interactive media formats, which can very easily be created by clients and consultants, facilitates individual consulting on-demand for special problems.
Spirit
Vocation
Transferring expertise in order to empower clients to find their own paths makes implementing feasible solutions and conforming with the consultants’ mission possible.
Discipline
Scaling
Through productized consulting, a great number of clients benefit from consulting services 24/7, which reduces costs on the part of the client and increases revenues on the part of the consultant.
Consulting 4.0
Expertise-as-a-Servcie | Productized Consulting | Knowledge Economy
With the dawn of the digital era, the classic revenue model of invoicing on an hourly or a per diem basis has become outdated. Check out the interactive video course to learn how the MKT-Platform allows you to digitize your consulting services easily, conveniently and consistently in order to ensure effective growth for competing in the knowledge-based economy and secure the business of the future.
“Digitization is putting increasing levels of pressure on investing in our own corporate consultancy.”
Germany; February 2016;
520 consulting companies surveyed
Source: BDU | Statista GmbH
Survey
Virtual Consulting
“Digitization is going to have a strong impact on consulting companies’ portfolios, business models and processes”
Germany; February 2016;
520 consulting companies surveyed
Source: BDU | Statista GmbH